Puredistance | The Scented Hound

October 24, 2016
by The Scented Hound 38 Comments

New Release: Puredistance Sheiduna

WHAT I SMELL: Welcome to the bazaar…Sheiduna’s opening is full of light and glistening peppery citrus and fruits that feel as if they were dried on top of a warm, sun-kissed sand. The perfume is dry, but it has an undertone of a rounded vetiver that sails along the top of an ambered plane tinged with the most beautiful incense. The dried fruits, along with the spice and the warmed florals feel like an invitation to an exotic table set in a tent in the middle of the desert welcoming guests in from a long, hot journey. As the perfume develops, the citrus and fruit begin to make way for a more linear vanilla infused base. The perfume feels very stratified with hidden layers of amber, vetiver, vanilla and myrrh…each feeling separate from each other, but each riding along this magic carpet that glides so effortlessly above the warmed sand dunes which are now becoming cooler as the hot daytime sun is beginning to set. The sweetened patchouli and vanilla really come to the forefront as the perfume cools and becomes more comforting and cocooning. Sheiduna never forces herself on you, but carries you along with mystical enchantment.

From the Puredistance website:

SHEIDUNA is a rich and intense Perfume inspired by the panoramic views and feel of golden sand dunes in the desert during sunset – soft, female curves changing from deep gold to warm, orangey red – embodying a promise of sensual comfort and silent seduction.

Wearing SHEIDUNA, one wafts sensuality, and intense colour waves of Persian rugs touch the senses. The perfect marriage between Sensuality and Style.

Sheiduna notes: Lemon, tangerine, blackcurrant, aldehydes, Bulgarian rose essence, geranium, clove, vetyver, patchouly, amber woody, incense, benzoin, myrrh, tonka bean, vanilla pods and musks.

Rudolph Valentino as The Sheik

WHAT IT SMELLS LIKE TO ME: Rudolph Valentino as The Sheik…mysterious, seductive and so very smooth.

THREE WORDS THAT DESCRIBE SHEIDUNA: tempting, mysterious, alluring

WHAT OTHERS ARE SAYING ABOUT SHEIDUNA: Bonkers About Perfume, Parfuminstans blogg, Suzanne’s Perfume Journal

BOTTOM LINE: Sheiduna in all of its oriential splendor is a wonderful departure for Puredistance who has some of the most exquisite florals in their line. Sheiduna is the perfect antidote for the pending cooler months as its desert warmth will keep you surrounded by its exotic and comforting mysticism.

Bone Rating: 4 out of possible 5 bones
Scent Oriental Spicy
Nose: Cécile Zarokian
Classification: Unisex
Expense: 175 Euros for 17.5 ml parfum extrait from the Puredistance website. 60 and 100 ml sizes are also available. And through November 30th, if you purchase a 17.5 ml bottle of Sheiduna you’ll also receive a 5 ml refillable travel spray as well!

DRAW: Puredistance is offering 3 readers of The Scented Hound a 2 ml sample of this exquisite oriental parfum extrait. The draw is open to all parties around the globe. All you have to do to enter is to:

Leave a comment below why you are excited to experience Sheiduna or what your favorite Puredistance perfume is, and
Be a current or new subscriber to the The Scented Hound, and
“Like” the Puredistance Facebook page

The draw is open until midnight, November 3, 2016, EST. Winners will be chosen via random.org and will be announced on this website.

Sample of Sheiduna provided by Puredistance. Opinions my own.

July 21, 2016
by The Scented Hound 13 Comments

The Random 10: Mary Gooding, Puredistance Perfumes

Positive energy and attitude can’t be fabricated. And passion about one’s job is hard to feign…you either have it or you don’t. The people at Puredistance, the luxury perfume brand based out of the Netherlands are passionate about what they do and it shows. And leading the way for Puredistance’s communication and direct sales is the energetic Mary Gooding. But passion about perfume wasn’t always Mary’s path in vocation. As it turns out, it was love that brought her to Puredistance.

Originally from Rochester, NY, Mary’s background was in teaching math and science to high school students. But her boyfriend’s studies took them overseas to the Netherlands and it’s there that she serendipitously happened upon Puredistance. After meeting Puredistance founder, Jan Ewoud as well as the small Puredistance family, the connection with Jan and the team “just clicked.” Before she knew it in the fall of 2014 Mary found herself at Pitti Fragranze representing the Puredistance line.

Within the role of direct sales, Mary’s position has a focus on the U.S. market as well as for providing personal service to customers of the web store. She applies what she calls Puredistance’s DNA for maintaining honest and good old fashion customer service to her work…something that falls in line closely with her own personal values.

They say that everything happens for a reason and Mary’s relocation to the Netherlands no doubt was meant to be, as becoming a member of the Puredistance family is the perfect fit. And besides, since moving overseas her boyfriend is now her partner in life. In fact, they just spent their first anniversary celebrating on the Greek Isles.

If you’re familiar with the Puredistance line of perfumes, you know that their approach is to develop and create perfumes that are synonymous with elegance and refinement using only the upmost in quality ingredients. Mary’s approach to providing such incredible service is continued testament to the brand’s commitment to providing only the best.

Let’s see what Mary’s Random 10 has to reveal about this customer service and sales professional extraordinaire!

My signature scent is… Puredistance Antonia, a highly original green floral created for us by Annie Buzantian in New York.
I would like to be remembered as … genuine, caring and fun-loving.
I typically wear one/many fragrances throughout the day… only one, usually my signature scent. I like to stay true to one perfume to enjoy the full experience of development throughout the entire day.
If I could pass one piece of wisdom to the younger generation it would be… from Confucius, to “choose a job you love, and you will never have to work a day in your life.” I can say from experience it’s true!
A guilty pleasure of mine is … Belgian Chocolates, I love Guylian Sea Shells Perles d’Océan.
One fragrance that I thought I wouldn’t like, but turned out that I love is… Puredistance M. I thought M would be too spicy for me, but when I tried it I was blown away by the sophistication, now I love it.
My favorite movie of all time is… the Notebook, yes I’m a romantic…
The way I prefer to apply my fragrance is to… the pulse points: the wrists and neck. Also since I have long hair, I apply my perfume to the back of my neck.
My parents always taught me to… be safe and have fun in everything I do!
The one thing that I could never live without would be… my husband and partner in life Manolis, my parents Karen and Steve, sister Rose, and all my family and friends all over the world.

Thanks to Mary for participating in The Scented Hound’s Random 10. Later this year, look for the newest perfume in the Puredistance line, Sheiduna, created by perfumer Cecile Zarokian. I had a chance to get a sneak peak a few months back and it’s a stunner!

Oh…one last thing I forgot to mention, Mary is also a competitive ballroom dancer! Dancing and perfume sounds like a wonderful combination doesn’t it?!

For more information on all the incredible Puredistance Perfumes, check out their website at www.puredistance.com!

May 4, 2016
by The Scented Hound 40 Comments

Sniffa New York!

Let me first say that I am a very deficient blogger…deficient in the fact that when I go to an event and meet the fantastic people in the industry I fail to record meetings, greetings and happenings through pictures. And I have a great new iPhone so there’s no excuse. So let me first apologize for the sparse use of original or borrowed pictures.

Twisted Lily

This past weekend was a perfumed whirlwind centered around the 2016 Sniffapalooza Spring Fling. Friday night kicked off the weekend event with an open house at Twisted Lily in Brooklyn. Let me first say that I was proud of the fact that the Hound and hub managed to take the subway from Manhattan to Brooklyn during Friday night rush hour all by ourselves. This is big, even though I may be lax in taking pictures, I am not lax in ordering Uber. So the train took me off my princess perch. If you have never had the pleasure of visiting Twisted Lily, Eric and Stamatis’s store offers the best selection of niche perfumes on the east coast. Wide and varied, they have an incredible diverse and unique range of perfumes. Even if you haven’t been there, check out their website as you can still order their perfumes online. The open house was PACKED…but that made it all that much more fun. It was great to see old friends and to make new ones as well….two of which included the team behind Masque Milano, Alessandro Brun and Riccardo Tedeschi. We had a lovely chat where they introduced me to their latest release Romanza, a perfume inspired by Oscar Wilde’s Portrait of Dorian Gray. It’s a narcissus based perfume that…well, the inspiration says a lot and I plan to complete a review so I’ll let you create your own picture right now. Additionally, they introduced me to their upcoming release L’Attesa, an incredibly beautiful iris perfume that restored my interested in the flower as a note. More to come on that as well. But they also have redesigned their bottles and I have to say that they are incredibly luxurious and wonderful weighted.

Saturday morning was kicked off with the invasion of the Sniffa group to Bergdorf Goodman. I was introduced to a new line I hadn’t heard of before, The Fragrance Kitchen. This Kuwait based perfume house has been around since 2005, but is new to the US market. They had a wide range of perfumes, but found my favorite to be “The Man from Impanema,” a really nice fresh citrus floral with a happy disposition. How can you not love that name??! I also managed to be seduced by Ex Nihilo’s Sweet Morphine, a vibrant pink floral perfume that spellbound me big time. But of course, I didn’t purchase either of those, but instead was enabled by dear sweet Daisy as we both ended up purchasing a 3 ml bottle of Oud Elixir Precieux from Christian Dior. This perfumed oil elixir is out of this world and one of those perfumes where people around me were wondering where the intoxicating fragrance was coming from as it just seems to not necessarily radiate from the skin, but from the atmosphere. Riccardo Tedeschi from Masque was smelling it as we were wrapping up the purchase and he said it was the most magnificent thing he had smelled that day. I have to admit, it’s like owning a little jewel. And it’s not a heavy oud, but more of a smooth and smoky honeyed intoxicant.

I must have these Diors!

The Sniffa lunch revolved around various speakers…but one highlight was a presentation from Barbara Herman introducing her newly released line of Eris Parfums. Barbara, an aficionado on vintage and classic perfumes and author of “Scent and Subversion” has taken this next step into the realm of creation with a trio of classic, yet modern-inspired animalic perfumes in collaboration with perfumer Antoine Lie and co-founder and business partner, the talented Jacinta Bunt. Probably my favorite from the line is Night Flower…and of course, that’s only a teaser as you’ll soon hear more about it!

Cecile, Mary and The Hound

Saturday night culminated in a wonderful small gathering with Puredistance, the perfume house that’s dear to my heart. Their creations, including my beloved White, are all incredible and this gathering was centered around the introduction to the newest member of their collection, Sheiduna. A stunner that is a departure from the rest of the line, I was told that with this creation they were looking to bridge the elegance of Europe with the sensual and exciting nature of the Orient. Those in attendance had the chance to experience Sheiduna and it was incredible how different it developed on each wearer. All I can say is that this oriental has a beautiful drydown that must be experienced. I also finally had a chance to meet the ever gracious Mary Gooding, the Puredistance brand ambassador, as well as have a chat with Sheiduna’s perfumer, the amzaing Cecile Zarokian. Sheiduna is set to be released some time later in 2016.

Sunday was a day spent with friends so I didn’t get a chance to experience day 2 of the Sniffapalooza, but that’s OK…I managed to pack in a sensory overload in a day and a half.

Next time however, I PROMISE to take pictures. Well…I guess I should never promise should I.

Thanks to Daisy, Ari, Hajusuuri, Mary, Carlos, Michelyn and the many others for making this such a special weekend.

xoxoxoxox Steve