WHAT I SMELL: Simply Divine opens with a sweet, soft, bubble gum tuberose….but just for a quick minute. The tuberose then becomes more musky and rather salty and earthy which surprised me, but in a nice way. For around 10 minutes the fragrance is rather subdued, with a jasmine lurking below. There’s not a lot of development that occurs after that point, but the little that does occur ends up making the fragrance sweeter. After around 30 minutes in comes the sandalwood which makes the fragrance seem off and soured. However, after another 15 minutes that disappears and your left with a musky tuberose. I put my wrist up to my husbands nose and he said unsolicited, “there’s nothing special about that one is there?” To be honest, it pales in comparison to my favorite white tuberose floral launched this year, Byredo’s Flowerhead. Simply Divine is simply OK.
Clement Gavarry composes a unique blend dedicated to floral notes of tuberose as the central notes of the composition which include fresh crushed leaves and nutmeg accords. The fragrance highlights its floral heart with Tunisian orange blossom absolute and Egyptian jasmine absolute. Floral shades are deepened with Indian sandalwood and softened with Italian orris root, cashmere wood, tonka and sensual musk.
THREE ADJECTIVES THAT DESCRIBE SIMPLY DIVINE: pleasant, sweet, wearing
WHAT OTHERS ARE SAYING ABOUT SIMPLY DIVINE: Scents Memory
BOTTOM LINE: I’m not going to get into the whole “the Diana Vreeland fragrance line is a travesty, sullying her great name” issue. As far as I’m concerned a perfume is either good or bad depending on if the wearer likes it or not. I certainly don’t believe this line of fragrances will degrade anything she accomplished in her life. As for Simply Divine, I may not really like the perfume, but I have to tell you the bottles are killer and they make me really want to like the perfume. I guess I’ll have to check out the others in the line; there has to be one that stands out as a winner to me!
- Bone Rating: 3 out of possible 5 bones
- Scent: Floral
- Nose: Clement Gavarry
- Classification: Feminine
- Expense: $185 for 50ml Eau de Parfum