WHAT I SMELL: Simply Divine opens with a sweet, soft, bubble gum tuberose….but just for a quick minute. The tuberose then becomes more musky and rather salty and earthy which surprised me, but in a nice way. For around 10 minutes the fragrance is rather subdued, with a jasmine lurking below. There’s not a lot of development that occurs after that point, but the little that does occur ends up making the fragrance sweeter. After around 30 minutes in comes the sandalwood which makes the fragrance seem off and soured. However, after another 15 minutes that disappears and your left with a musky tuberose. I put my wrist up to my husbands nose and he said unsolicited, “there’s nothing special about that one is there?” To be honest, it pales in comparison to my favorite white tuberose floral launched this year, Byredo’s Flowerhead. Simply Divine is simply OK.
Clement Gavarry composes a unique blend dedicated to floral notes of tuberose as the central notes of the composition which include fresh crushed leaves and nutmeg accords. The fragrance highlights its floral heart with Tunisian orange blossom absolute and Egyptian jasmine absolute. Floral shades are deepened with Indian sandalwood and softened with Italian orris root, cashmere wood, tonka and sensual musk.
WHAT IT SMELLS LIKE TO ME: meh.
THREE ADJECTIVES THAT DESCRIBE SIMPLY DIVINE: pleasant, sweet, wearing
WHAT OTHERS ARE SAYING ABOUT SIMPLY DIVINE: Scents Memory
BOTTOM LINE: I’m not going to get into the whole “the Diana Vreeland fragrance line is a travesty, sullying her great name” issue. As far as I’m concerned a perfume is either good or bad depending on if the wearer likes it or not. I certainly don’t believe this line of fragrances will degrade anything she accomplished in her life. As for Simply Divine, I may not really like the perfume, but I have to tell you the bottles are killer and they make me really want to like the perfume. I guess I’ll have to check out the others in the line; there has to be one that stands out as a winner to me!
- Bone Rating: 3 out of possible 5 bones
- Scent: Floral
- Nose: Clement Gavarry
- Classification: Feminine
- Expense: $185 for 50ml Eau de Parfum
October 20, 2014 at 9:27 pm
Oh shoot I was hoping the magic I found in it would be there for you. Oh well. There are 4 others and then another on the way in 2015!
October 21, 2014 at 5:45 am
Lanier – I didn’t hate it, but I didn’t love it. There was something just OK about it. For the price, I want to feel something! But those bottles are DIVINE! I know I’ll find a love there somewhere.
October 21, 2014 at 9:32 pm
Maybe Extravagance Russe might be more your style. Keep us posted!
October 21, 2014 at 1:06 pm
“Meh”? I had to laugh with this one.
I love tuberose and one of my favourite tuberose fragrances is Carnal Flower. I was hoping to get a sample of Simply Divine but I’ve been having a hard time finding one. Maybe one day. 🙂
October 21, 2014 at 8:27 pm
If you’re a Carnal Flower lover this may disappoint as it doesn’t have much ummmph behind it. But I could be wrong my dear. I hope you get a chance to check it out.
October 22, 2014 at 2:56 am
Since I don’t like tuberose I don’t expect I to like this one and since Diana Vreeland means nothing to me, I will be fine either way – if I end up liking any of them or not. But I really like the bottles (on pictures, my local NM didn’t have them yet) so I will give them all a try when I get a chance.
“Meh” cats pictures improve impressions of any perfumes. But why 3 bones?
October 22, 2014 at 5:27 am
I gave it 3 bones because I didn’t love it and I didn’t hate it. It is just one of those perfumes that wasn’t memorable. That doesn’t mean that it was bad…just meh.
October 22, 2014 at 3:36 pm
I didn’t expect a higher ranking, I expected a lower one based on your review – that’s why I asked.