I don’t get Jo Malone. I never did. Every time I walk by the Jo Malone counter at Nordstrom I just continue to walk on by. I can’t tell if it’s the bottles, the labels or the fact that they just look linen clean and rather boring. In any case, I was glad when the wonderful Undina sent me a couple of samples so that I could give this line a try. I hope I can test this without a prejudiced view but with an open mind. We’ll see…
WHAT I SMELL: Wild Bluebell opens with astringent aldehydes that burned by nose… uh, oh…my first impression is “bathtastic.” In this case it’s not because it smells soapy, but instead because it smells like something that should be used as bath beads or bath oil or some other “in the tub” kind of product. What Wild Bluebell smells exactly like is …Lily of the Valley. So much so that I’m not sure why this isn’t called Lily of the Valley instead. It’s kind of sweet, kind of leafy green and very clean. Thankfully, there is a nice light musk base that gives this fragrance some needed depth.
Wild Bluebell notes from Fragrantica:
Top notes: bluebell and cloves
Heart: lily of the valley, jasmine, rose hip
Base: white amber and musk
THREE ADJECTIVES THAT DESCRIBE WILD BLUEBELL: girlish, simple, clean
BOTTOM LINE: Not my thing. I like women’s perfume, but this seems very fresh face girlish to me. It’s safe, a bit dull and just too clean. Jo Malone recommends that you try layering their fragrances. Since I also received a sample of Orange Blossom, I decided to give this layering a go ahead. Surprisingly Wild Bluebell actually improved with the layering, but not enough to get me to change my mind. Sorry Undina, I know you love Jo Malone and please don’t think that I’m not grateful for the samples, I am. This just means that there will be much more Jo Malone for you.
- Bone Rating: 2.5 out of 5 possible bones
- Scent: Floral Green
- Classification: Unisex but leans feminine
- Expense: Approximately $60 for 30ml EdC from the Jo Malone website